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Από τη δημιουργία του το 2010, το Instagram έδωσε στα brands την ευκαιρία να αλληλεπιδράσουν με το κοινό τους και να διηγηθούν την ιστορία τους μέσω της δύναμης των visuals. Η εφαρμογή, που πλέον ανήκει στο Facebook, ήταν ένα από τα ταχύτερα αναπτυσσόμενα μεγάλα...

Όσον αφορά τις διαφημίσεις στο Facebook (Facebook Ads) πιθανών, κάποιες μέρες να νιώθετε ότι έχετε κερδίσει το Τζόκερ, εάν οι διαφημίσεις σας φαίνεται να έχουν καλή απόδοση. Ωστόσο, δεν θα μπορούσατε να είστε πιο μακριά από την αλήθεια. Στην πραγματικότητα, έχω...

If you are a gym owner you need to have in place the protocols and policies written for your staff and athletes. What do you need to have and where? Signs need to be included with all the guidelines. Awareness is important and people will need help and guidance...

In this article we are going to talk about the importance of Facebook for your business and how you can make the best out of it, providing you with 3 things that will help you to achieve this. Keep reading if you want to discover how Facebook serves as a catalyst for...

WHAT IS SEO?Are you a web site owner in seek of new customers? Are you wondering how can other websites be so popular and have so much traffic, while you are struggling to attract just a few visitors yourself? Don’t worry, there is a scientifically simple explanation...

In today’s article you will learn about Instagram Stories and how they can help you build your brand & increase your sales. After reading this article, you’ll know 8 useful tips on how to use Instagram Stories more effectively so you could benefit from it. What...

Since marketing is a rapidly changing industry, business owners in Cyprus without a marketing background are having a hard time succeeding in their promotional efforts. Over the past 2 years, we have spoken with over 400 business owners and we came to the conclusion...

The right SEO can take your website visibility above your competitors and in a higher position in search engines. A good ranking site is more valuable, and it can be exposed to more users, whereas it can increase website visibility, user traffic, conversion rate and...

One of the challenges you have in Digital Marketing is continually and consistently creating a high-quality and valuable content. Always keep in mind that ‘Your Content is the Present and Future of your Marketing Strategy’.What Is Content and Why Is So...

At the last years, more businesses have discovered the power of Facebook advertising. Facebook became a part of most people’s lives all over the world. You think that is not valid in the case of Cyprus. You are Wrong! If you are a fun of numbers and stats just take a...

Nowadays, more and more businesses are focusing on and investing in digital marketing, since most of their target audiences spend their time on digital media platforms. There is no doubt that using digital marketing will make your business rise. We have searched and...

Audience Readiness to BuyThe most important difference between Google AdWords and Facebook advertising is the audience’s/user purpose for being on each platform. Google users intent to Search, intent to Compare, intent to Buy. Google AdWords reach your audience the...