We help clients stand apart from their competition
with creative logo design and branding services.
PHASE 1 – EXPLORATORY
Designing a logo for your business begins with the exploratory phase. At this phase our designers will present you with different logo designs. Their effort is to gain a stronger understanding of what kind of logos you like and dislike.
PHASE 2 – WORD CLOUD
Once they’ve identified what logos you like, designers put down all the adjectives that have been mentioned. They create a word cloud, and physically draw connections from word to word . This procces is made so that they can begin to identify concepts that will manifest themselves as your perfect logo.
We help clients stand apart from their competition with creative logo design and branding services.
PHASE 3 – SKETCHES
Our Graphic Designers will research the meaning of the words used to describe your business. They start imagining the ideal logo so that they can begin sketching illustrations by hand. Sketches will be symbolic of what you want the design to represent. These sketches will serve as the creative inspiration behind the logo designs that are created for your brand.
PHASE 4 – INTERNAL REVIEW
When the first round of designs is completed, our team of designers will show them to (almost) our entire staff. They can always use a set of extra eyes. They want to make sure the logos produced meet the high standards of our talented team. While doing so they are narrowing down the designs to only the ones that are best tailored to your brand.
PHASE 5 – CLIENT PRESENTATION
Our designers will put together a presentation for you and your team showcasing the top 3 logo designs. They do so that you can make sure everything is perfect stylistically.
Once you have reviewed the first set of logos and given us feedback, we are going back to the design procedure. Finally we present you with the second round of designs. The ones that have been tweaked and altered according to the feedback you gave us.
PHASE 6 – COLORS
After selecting your favorite logo design, we carefully revisit the underlying messages your brand wants to communicate. Doing so we can identify colors that are aligned with those emotions. Our Graphic Designers team collectively tests out different color options. Finally, they apply your logo to various pieces of collateral to help you envision it fully coming to life.
PHASE 7 – FINAL LOGO
Our team will work tirelessly with you so that all of your needs are met. We want the final logo to serve as a perfect demonstration of all that your brand represents.
BENEFITS OF LOGO DESIGN
EVERGREEN YOUR BRAND
Every industry experiences changes in trend and style based on whatever is popular during a given time period. This can be seen most clearly through a company’s logo and how it evolves throughout its history. No business can survive solely off of how recognizable their logo is forever. Eventually, there comes a time when it needs to be reevaluated and redesigned. We can give the face of your brand an inspiring new look, and show your audience that you are in touch with the changes in your industry. Do you own a company that has come a long way since its early days? Our designers can finally help give your logo the attention it deserves and redesign it to fit the future of the brand.
Your logo design is an important part of the image of your business! If your company has been around for a long period of time, a drastic change can often be an intimidating proposition. Our designers work with you to modernize your logo. At the same time they still try maintaining the traditions that you and your customers value. We understand that your logo needs to display some consistency, whether it be through color, concept, or design. Whatever it is we will help you find a balance that is just right.
REBRAND THROUGH LOGO DESIGN
If you are redesigning your logo, you are inherently rebranding your business. However, that shouldn’t be considered a bad thing. A new logo can say a lot about your company that your old logo wasn’t able to. This allows you to discuss and show many new things as a business. As a ripple effect, your branding needs to supplement that. Your logo is the very core of your brand. We will collaborate with you in order to maintain your company’s essence. We do so while modernizing your overall look that will positively lay the foundation for future marketing efforts.
HOW CAN YOUR LOGO DESIGN INCREACE YOUR SUPPLY AND DEMAND?
If you are not seeing the conversion rates you think your business deserves, changing something as simple as your logo can be exactly what your company needs. We will work to keep your brand recognizable to your existing customers, and appealing to your potential new ones. If you are a larger business that is hesitant to “fix something that isn’t broken,” our designers can help you create subtle alterations and updates to a logo that keeps your company identifiable. Often you can suggest more to an audience with small changes than a complete overhaul of your brand’s image. If you are looking for a refreshing new look for your logo, or just a slight redesign, we can help you achieve it the right way.