Digital Insights

News, articles, tools and resources that can help you out.

PROS+++ OF BLOG MARKETING EXPLAINED

PROS+++ OF BLOG MARKETING EXPLAINED

A Blog is an online log-book for individuals or companies to expose their activities, products and skills/knowledge. Marketing is every action made from a potential seller to reach his audience. Blog Marketing is the process used by many businesses to target their...

Using Online Marketing to Create Awareness

Using Online Marketing to Create Awareness

To do business with any company, you need to have heard of them, you need to understand what do they do, then you need to find out if what they do is what you want. Awareness is the first part of the process and the internet is a great place to start. If you own a...

What is SEO?

What is SEO?

Loooong story…short! SEO or Search Engine Optimisation a name given to the activity that attempts to improve search engine rankings. In search results, Google displays links to pages it considers relevant and authoritative. Authoritative is mostly measured by...

Top 10 reasons to use Google AdWords

Top 10 reasons to use Google AdWords

1. ADWORDS IS EXTREMELY SCALABLEHuge brands can create million euro campaigns each year to earn the desirable flow. It is also extremely easy for smaller companies to achieve high levels of reachability through smaller budgets.2. ADWORDS IS MEASURABLETelevision, radio...

What is Social Media Marketing?

What is Social Media Marketing?

It is more than obvious that Social media has changed the way that marketers and business owners spend their time and their budgets. However, it is no longer enough just to “do social media”. Marketing and social media are not two separate disciplines. Social networks...