OUR NEWS AND THOUGHTS
COMPANY. NEWS. BLOG.
Welcome to our news, blogs and thoughts page! Here you can find the latest updates on what’s happening in the world of digital marketing. We provide insights into the latest trends, tips and tricks for creating great content, and thought-provoking pieces that will help you stay ahead of the curve. So if you’re looking for a place to stay informed about all things related to copywriting and content writing, this is it!
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A guide to creating a marketing plan for your business
A marketing plan is a crucial tool for any business looking to achieve success in today's competitive market. It serves as a roadmap that outlines your marketing goals and strategies, helping you reach your target audience effectively and efficiently with the help of...
A Look Back at WordPress 6.3’s Major Update on August 8th, 2023
On August 8th, 2023, many WordPress users turned their attention to the next major update: WordPress 6.3. We've delved into this new version and are here to share the changes and innovations it introduced. It was evident from the Wordcamp Europe held in Athens from...
7 Ways Keywords Positively Affect Your SEO Strategy
Introduction In the vast landscape of the digital world, where billions of websites compete for user attention, search engine optimization (SEO) has become an indispensable tool for businesses striving to stand out and attract relevant traffic. At the heart of every...
Ways of Business Growth With Digital Marketing and Sales
Introduction: In today's digital age, your business should constantly seeking effective strategies to grow your sales and achieve sustainable growth. Digital marketing has emerged as a powerful tool that can significantly impact a business's success by reaching and...
The Ultimate SEO Guide in Cyprus For Your Website’s Visibility
Are you a business owner in Cyprus looking to improve your website’s ranking on Google and boost your online visibility? Search Engine Optimization (SEO) is the key to achieving these goals. In this comprehensive guide, we will walk you through the essential...
4 Strategies for Building a Strong Brand Identity and Recognition
Building a strong brand identity is crucial for businesses to establish themselves in the market and stand out from competitors. A compelling brand identity not only fosters recognition but also builds trust and loyalty among customers. In this blog post, we will...
The Essential Digital Marketing Strategy for Success
In today’s digital age, businesses must adapt and navigate the ever-evolving digital landscape to stay competitive and reach their target audience effectively. Digital marketing strategies have become essential for businesses of all sizes, enabling them to connect...
The Power of Influencer Marketing in the Digital Age
In today's digital world, old-school ads just aren't grabbing people's attention like they used to. That's why businesses are turning to influencer marketing as a way to connect with customers and boost their brand. Influencer marketing uses popular social media...
5 Benefits of Incorporating AI into Your Content Marketing Strategy
Artificial Intelligence (AI) has revolutionized the way businesses operate and communicate with their audience. From chatbots to personalized recommendations, AI has changed the game for marketers looking to reach their target audience in new and innovative ways. As a...
How to Incorporate AI into Your Content Marketing Strategy
Artificial intelligence (AI) has revolutionized the way businesses operate and communicate with their audience. From chatbots to personalized recommendations, AI has changed the game for marketers looking to reach their target audience in new and innovative ways. As a...
Cyprus Emerges as Europe’s Fastest Growing Hub for Knowledge Jobs
Cyprus has seen the fastest growth in brain business jobs in Europe since 2014, according to a recent report by the European Centre for Entrepreneurship and Policy Reform (ECEPR). The concentration of brain business jobs, defined as those that are considered essential...
The Impact of Social Media on Customer Acquisition and Retention
In today’s digital age, the impact of social media is crucial in businesses’ success. Not only is it a platform for marketing and advertising, but it also serves as a way to interact with customers, build relationships, and retain them. From small businesses...